Oprah Winfrey’s cable TV network drew more than 1 million viewers on its debut over the weekend.
The new channel, Oprah Winfrey Network (OWN), launched at noon on New Year’s Day, The Wall Street Journal said. It replaced Discovery Health in about 80 …
Here’s a nice surprise for television advertisers: Digital video recorders are actually increasing, not decreasing, the number of viewers who are watching the commercials. Nearly half of the DVR owners in the critical 18- to 49…
It’s not just that his new talk show Conan is attracting a huge audience — more than 4.1 million for its first night — but they’re young as well. And advertisers are willing to pay a premium to reach these viewers because the…
Networks broadcasting midterm election results attracted 11% more viewers than they did during the 2006 elections, and about a third more than the 2002 midterms, indicating the heightened level political interest among American…
Many fans skipped the San Francisco Giants vs. Texas Rangers, which is a pity because the Giants played some extraordinary baseball as they captured the World Series. The poor ratings may prompt advertisers to ask for “make-goo…