It’s not just that his new talk show Conan is attracting a huge audience — more than 4.1 million for its first night — but they’re young as well. And advertisers are willing to pay a premium to reach these viewers because they’re so difficult to find.
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Why the Time Is Right for Conan O’Brien originally appeared on DailyFinance on Thu, 11 Nov 2010 09:30:00.