Do Early Peeks at Super Bowl Ads Pay Off?

It used to be all about surprising game-day viewers with knock-out ads and creating buzz after the final whistle. But lately more advertisers are posting commercials online ahead of the game, trying to build early buzz instead….

The Super Bowl in Dallas: An Economic Field Goal At Best

There’s no doubt about the Super Bowl’s importance in sports, but will it really be a touchdown for Dallas’s economy? While one study pegs the economic impact at $611 million, the number seems dubious — especially considering …

New York Times in Talks to Sell Red Sox Stake

New York Times Co. (NYT) is in talks to sell its stake in the Boston Red Sox baseball team.

“It continues to be for sale,” New York Times CEO Janet Robinson said, according to Reuters. “We are continuing to talk to a variety of prospective buyers, la…