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Crisis or Opportunity: Yahoo’s U.S. Advertising Chief Is Departing

by | Sep 30, 2010 | Towing

Yahoo’s top ad executive in the Americas is resigning, as the Internet pioneer struggles to raise its flagging revenues. The move represents yet another high-profile departure from Yahoo, but that may not necessarily be a bad t…

Yahoo and Microsoft Search Advertisers May See Rate Hike of Up To 78%

by | Sep 21, 2010 | Towing

Online advertisers may see up to a 78% price increase in paid-search rates once Yahoo and Microsoft wrap up their search alliance. Cost-per-click will likely rise sharply as advertisers shift to the single Bing search platform….

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