Online advertisers may see up to a 78% price increase in paid-search rates once Yahoo and Microsoft wrap up their search alliance. Cost-per-click will likely rise sharply as advertisers shift to the single Bing search platform.
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Yahoo and Microsoft Search Advertisers May See Rate Hike of Up To 78% originally appeared on DailyFinance on Tue, 21 Sep 2010 08:38:00.
Filed Under: Company News, Technology, Microsoft, Yahoo