Lindsay Lohan Drops Lawsuit Against E-Trade for Baby Ad

Lindsay Lohan

Lindsay Lohan settled a $100 million lawsuit against E-Trade Financial Corp (ETFC) for allegedly modeling a “milkaholic” baby girl in an ad after her.

The case was withdrawn with prejudice, meaning it cannot be brought again, Reuters said. Details of the settlement were not immediately available.

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“It was a simple business decision. We always have to consider the cost and time…

Continue reading Lindsay Lohan Drops Lawsuit Against E-Trade for Baby Ad

Lindsay Lohan Drops Lawsuit Against E-Trade for Baby Ad originally appeared on DailyFinance on Tue, 21 Sep 2010 07:32:00.

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Fox Broadcasting Has Sold Over 90% of Superbowl Ad Time

News Corp.’s (NWS) Fox Broadcasting has sold more than 90% of its Superbowl advertising time, almost five months ahead of the event.

The broadcaster is charging an average of about $3 million for a 30-second ad, Reuters reported without naming its sources.

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The strong sales suggest that advertisers are still wiling to pay top dollar for the chance to reach an audience of 100 million…

Continue reading Fox Broadcasting Has Sold Over 90% of Superbowl Ad Time

Fox Broadcasting Has Sold Over 90% of Superbowl Ad Time originally appeared on DailyFinance on Thu, 16 Sep 2010 06:39:00.

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UPS Launches Marketing Campaign to Promote Logistics Business

Package-delivery company United Parcel Service (UPS) is launching its largest ever marketing campaign to promote its logistic business to small and medium- sized companies looking to export their products.

For years, the company has been known worldw…