A recent poll shows that penny-pinching is still on the rise in the wake of the Great Recession: 62% of American surveyed are buying more generic brands, and 45% are brown-bagging lunch to save cash. Moreover, the direction of the poll numbers suggests permanent changes in the way Americans spend.
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Gen Xers Most Likely to Buy Generic, Pack Lunch to Save Money originally appeared on DailyFinance on Thu, 11 Nov 2010 13:37:00.