DirecTV Tunes Into Personalized Commercials

Soon, the Internet won’t be the only medium to offer advertisers the ability to closely target specific types of customers. Starting in August or September, DirecTV plans to launch a new personalized advertising service for tel…

Is Twitter Worth $3.7 Billion? Not in the Real World

That’s the value a $200 million venture investment led by Kleiner Perkins this week implies. But that means Twitter would have a price-to-sales ratio of 840 compared to Facebook’s 26 — or Google’s 8.7. And Twitter’s growth may…

Is Twitter Worth $3.7 Billion? Not in the Real World

That’s the value a $200 million venture investment led by Kleiner Perkins this week implies. But that means Twitter would have a price-to-sales ratio of 840 compared to Facebook’s 26 — or Google’s 8.7. And Twitter’s growth may…

Facebook Revenue Could Hit $2 Billion in 2010

Facebook may generate revenue of about $2 billion for 2010, more than double its revenue from 2009, Bloomberg News reported without naming its sources. The social media giant will beat its 2010 estimate of $1.5 billion in revenue, after bringing in sal…